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by Justin

“It’s Friday, Friday, gotta get down on Friday” – Rebecca Black “I have never in my life found myself in a situation where I’ve stopped work and said, ‘Thank God it’s Friday.’ But weekends are special even if your schedule is all over the place. Something tells you the weekend has arrived and you can […]

by Steve McLaughlin

If you pay any attention to search engines whatsoever, you are more than likely aware that Google is the largest search engine in the world. They’re not just slightly ahead of their competition either; they are leaps and bounds ahead of their competition. A glance at this pie chart shows you that in March Google […]

by Steve McLaughlin

While one would not imagine that Otters and web development companies have a lot in common, this does not keep people from confusing us with another company that is known for its super protective cases for mobile devices. We receive roughly 2 dozen phone calls a day from individuals seeking to replace their phone case, […]

by Justin

Lately we’ve been working on and developing multiple videos and rich media presentations for various applications and I felt I’d be beneficial to discuss some of the benefits video can bring to the table and what we’ve seen happening. I believe video is the best way to quickly educate a visitor on your service or […]

by Adam

Social media has quickly become a key element to any successful marketing strategy for online businesses. While most people think that sites like Facebook and Twitter are for only for college kids, they can be used as effective marketing tools to help your company reach out to a much larger audience. Social media can help […]

by Nick

1.Your website is hosted with GoDaddy. Just because it’s free, doesn’t mean it’s worth the trade for pop-ups and nasty ad banners to welcome your visitors.> 2.Your product pages display, “coming soon” and there is a flashing “road work” sign in the middle of the page. What are you doing!?! That icon is at least […]

by Allison

When designing websites and talking marketing with certain clients or prospects, often they will mention “Word of mouth is the only advertising we do.” This may be in response to the question, “Are you interested in search engine marketing”, “Do rankings matter to you” or “What is your general business marketing strategy”. We all know […]

by Justin

These days we all need to find ways to market our business and website in a more effective way. We could all use a few thousand more visitors a month and not paying for each of those would be great! As you may or may not know, the sponsored listing on Google and Yahoo are […]