




Search Engine Optimization & eCommerce SEO
Search Engine Optimization (SEO) & eCommerce Website Marketing

Marketing your website through search engine optimization (SEO)
is just as important as the way your website looks and functions.
Your website is a great marketing tool, but it must be made available
for potential customers to view. Our search
engine optimization services , otherwise known as SEO, will
help your website to be recognized by the search engines for
the keywords most associated with your business. We also specialize
in
eCommerce website SEO for customers looking to market their products
and online stores.
Our professional website design, combined with SEO services, makes us the perfect search engine optimization & website marketing firm.
Search Engine Friendly Web Design & Website Development
All of OuterBox's website are developed "search engine friendly". Although
you may not receive first page rankings without optimization, a search engine
friendly website is the first step in the SEO process. If you're in need of a
new website, allow OuterBox to design and develop your professional website with
search engine rankings in mind.
Click here to receive
a free web design estimate »
Action Reports & Statistics to Prove It's Working
At OuterBox we provide you with monthly reports that outline each task that was completed, what was updated and what updates we plan to complete in the future. Below is a full list of all items that appear in our monthly marketing report.
* All reports compare previous months to show growth and improvement.
General Outline
An overview of the month. |
Action Report
This includes the details of what was completed. The outline provides details of all updates completed to improve your search engine placement. |
Traffic Statistics
How many visitors came to your website and how they got there. |
Google™ Statistics
How many people visited your website from Google™. |
Yahoo!® Statistics
How many people visited your website from Yahoo!®. |
Conversion Rates
What percent of visitors placed an order, contacted you, or ended up becoming a lead. |
Keyword Traffic Report
Which keywords brought your website the most traffic. |
Referring Websites
Which website refereed you traffic and how many visits. |
Search Engine Placement
What keywords are up, which are down, and by how many positions in each search engine. |
| Woah! Did You Know? |
| A recent OuterBox SEO client saw an increase of 54% in traffic in the first month of optimization! |
| Call Today at 1-866-647-9218 |
 |
I'm Interested! Now What?
Allow OuterBox to provide your company with a free detailed proposal
of our services. Our proposals outline the
steps in the SEO process as well as inform you on the value that
we offer. A keyword suggestion and potentials report will show
you the keywords of interest and the amount of business and traffic
your website can achieve.
For a Free Estimate or to
Get Started call 1-866-647-9218
Another way to draw customers to your website
is by paying for traffic. OuterBox will help you create a successful pay
per click campaign to target specific keywords related to your business.
For more information on pay per click advertising read, "Pay-per-click
advertising & website marketing".
Pay Per Click Advertising listings, shown on Google™,
are highlighted red in the picture to the right.
We provide search engine optimizations for business globally and are located
in the Cleveland / Akron
area of Ohio. |
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Search Engine Optimization (SEO) Overview - What It's All About!
Location, Location, Location
Before 73% of North America was using the Internet, most savvy business owners knew that it’s all about “location, location, location!” Common knowledge says if you sell a useful product or service and are in a visible location for the public to see, chances are, you will drastically increase your sales. Guess what? It’s still about location, location, location, even in the virtual world of the web. Imagine starting a business, branding your product, and then buying a location without any roads leading to it or any way for people to see it. That would be pretty pointless and a huge waste of money. That is essentially what companies are doing when they create a website and ignore online marketing.
Almost half of all internet users use search engines on a daily basis to find information. If you have a website and do not do not market that website online, you are likely missing millions of potential customers on a daily basis. SEO stands for Search Engine Optimization, and this is the solution to your invisibility problem. SEO consists of changes that can be done to your website and to factors affecting your website position, to make your site accessible for search engines and, ultimately, accessible to internet users.
Right Time, Right Place
What if someone said they could help your business appear right in front of your target customer, right when they are trying to find exactly what you sell? This is what OuterBox Solutions does when performing SEO services on your website. We help you move to the top of the search engine results when your target audience searches for terms related to your product. However, that is only half of what we do. Optimizing for search engines only goes so far. OuterBox understands the importance of optimizing for users as well. Our firm has had years of experience developing hundreds of websites, and we are experts in user-friendliness.
What does this have to do with SEO? Well, a search engine’s job is to offer searchers the most relevant information when people come to them looking for a product, service, or information. If search engines are constantly offering users irrelevant, hard-to-read, hard-to-navigate websites to choose from, users will stop looking to search engines for answers. In response to this, search engines strive to offer searchers quality information, factoring in user-friendliness, popularity, and relevance. Being number one in the engines means that Google, Yahoo, Ask, or whatever search engine you show up in, thinks that your business is good, and they want to refer people to you. Imagine search engine rankings as being a popularity contest, and you have just made friends with the prom king.
Popular By Association
Our clients have reaped the benefits of increased visibility, increased traffic, and constant updates to make their sites optimal for conversions. No longer do you have to worry about your SEO company getting you a little bit more traffic, but not knowing what to do with that traffic. We have helped our clients move to the top of the rankings for competitive keywords, increasing their traffic, by over 100%. Through our optimization, we have helped our clients increase sales by drastic numbers. To us, it is simple, but ever-changing. We guide our clients along the road to a better website, leading to better rankings, leading to increased sales in the end.
Our road is circular instead of straight, and SEO is a never-ending cycle that keeps our clients happy and well-informed of the benefits of such efforts. What we do works because we are constantly learning, constantly adapting to changes in the world of the internet, and never losing site of the ultimate goal – your company’s profit.
Streamlining Your Efforts
You may ask, “Why would I do SEO when I am doing all of this other marketing?” You may want to ask yourself this question instead: “Why wouldn’t I do SEO when I am doing all of this other marketing?” Part of SEO at OuterBox is looking at ALL traffic and analyzing ALL of the avenues that your visitors take to get to your website. We can see if that magazine campaign you just ran last week actually worked in bringing people to your site. We can see if you got more conversions from that extra traffic. Why not have someone watching your back – and your other marketing efforts to let you know if that money you spent advertising on someone else’s site actually paid off? We are here to keep an eye on where your other marketing money is going and if it is paying off for you. We can streamline your marketing efforts by using tracking programs that track where your traffic came from (not just from search engines) and how much traffic and conversions you received from each avenue. You are about to see how SEO can be the link that connects all of your marketing efforts, making them work for you instead of the other way around. Let us show you what good SEO can do for you.
FAQ's About Search Engine Optimization - SEO
Why Is Search Engine Optimization (SEO) Important?
Think of it this way. A web site is
your business' ad, and before your ad can be effective, you have to
send it out. By performing search engine optimization on your website
you will allow web surfers to find your site and see what your business
has to offer. An outstanding website is great to have, but not if potential
customers can't find it!
How Do You Perform Search Engine Optimization?
There are many ways we work to boost
your rankings. We must first research your businesses market and develop
a marketing strategy. We work to find the best keywords for your business
and use these keywords in the sections of your website most viewed by
search engines. We also build the structure of your website in a way
that search engines can easily detect and list all of your pages. We'll
also work with you to create web partners. The more relevant websites
that link back to your website brings your sites credibility up. For
more information, contact us for a free estimate.
How Long Does It Take To Receive Quality Search Engine
Rankings?
The time can vary for a search engine
to see the updates we make to optimize your website. There are many variables,
and these can also vary based on the search engine. We'll keep you up-to-date
on the progress of your search engine rankings by providing you with
reports on a regular basis.
How Can We Begin Search Engine Optimization
For My Site?
Let's discuss your needs. You can
fill out our free estimate form by clicking
here or give us a call at 1-866-647-9218. We'll explain our SEO service
and give you more information based on your type of business.