Google Shopping Feed Management

Yes. We manage large and complex catalogs—including multi-store and multi-country feeds—ensuring accurate data, consistent updates, and strong performance at scale.

Accurate, enriched product data improves relevance and ranking on Shopping surfaces. Poor feed quality causes disapprovals, reduced visibility, and wasted ad spend—with data errors leading to 23% loss in clicks.

At least daily. For fast-moving inventories or frequent price changes, use scheduled fetches, supplemental or inventory update feeds, or API-based updates hourly or as needed.

It connects your eCommerce platform to Google Merchant Center so product data (including price and availability) syncs automatically and stays compliant with Google policies.

Title, description, GTIN/brand/MPN, Google product category, product_type, price, availability, image quality, and variant attributes (size, color, gender, age_group). Custom labels also help segment bidding.

We monitor Merchant Center diagnostics, fix price/availability mismatches, add required identifiers, improve images, correct categories, and keep shipping/tax settings aligned with the site.

Your primary feed holds core product data. Supplemental feeds add or override specific fields—like improved titles or custom labels—without changing the primary source.

Yes. PMax relies heavily on product data. Enriched titles, attributes, and images improve query matching and can lower CPCs while increasing conversions.

Yes. We structure feeds by country and language, localize attributes where applicable, and ensure pricing and shipping settings meet local requirements.

We report impressions, CTR, CPC, conversion rate, ROAS, and revenue at product, brand, and label levels, along with diagnostics trends and optimization tests.

Simple feeds can go live in days. Complex catalogs with custom attributes, multiple countries, or platform constraints may require additional time for mapping and testing.