Pest control is a highly competitive industry. Which is why one of the leading eCommerce pest control companies in the world reached out to the #1 eCommerce marketing company in the world (hint: us) to improve their Google Ads campaigns. The challenge was to initially improve ROAS to 5:1, and then aggressively scale that ROAS substantially heading into their busy season. Challenge accepted.
Key Campaign Stats
Back in winter 2022, the leadership team at a leading pest control company knew there was immense potential to drive more revenue but needed a strategic partner to help them maximize their potential. That’s when they turned to OuterBox. Through a robust and ever-evolving paid media strategy, OuterBox helped increase their ROAS to from barely breaking even to 5:1, then began to scale it.
500%
Return on Ad Spend
59%
Increase in Conversions
$2 mil+
In Monthly Revenue
Pest Control Company Capitalizes on Google Ads
Before engaging OuterBox, the pest control company was barely breaking even on their Google Ads campaigns. They knew the potential was there, they just needed help in driving ROI across their campaigns. Now, with successful paid search campaigns running in conjunction with their SEO strategy, the company has seen paid revenue increase by more than 100% while maintaining a ROAS of 5:1.
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