SEO Articles

OuterBox has spent 20+ years turning digital strategy into measurable revenue for over 1,000 companies -- from mid-market eCommerce brands to industrial manufacturers chasing RFQs. Explore our latest thinking on SEO, paid media, web design, and everything that moves the needle.

273%

Average organic traffic growth across OuterBox SEO clients

2M+

Page #1 Google rankings earned for clients since 2004

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Best Practices for eCommerce SEO Pagination

This post on SEO Pagination was originally published in July 2014 and has been updated for accuracy and comprehensiveness. In the previous entry in our…

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BigCommerce SEO Issues & Common Problems

BigCommerce is a hosted eCommerce platform solution that was founded in 2009. Today, BigCommerce is one of the most frequently used eCommerce CMS on the…

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Internal Linking Techniques and Link Building for eCommerce Websites

When most people think of link building, they think of other websites linking to theirs. An important part of link building, whether you have an…

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How an eCommerce SEO Agency Helps You Increase Online Sales

SEO vs eCommerce SEO You might think that every SEO agency works with eCommerce websites, but often they don’t. Many SEO agencies are focused on…

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Common Shopify SEO Issues & Problems

Running an eCommerce website on the Shopify platform presents a wide array of SEO challenges. Ones we are well aware of and have overcome many…

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How a Shopify SEO Expert Can Grow Your Organic Website Traffic

Shopify SEO is all about optimizing an eCommerce website on the Shopify platform for better search engine visibility and traffic . Simply, it’s about helping…

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Best eCommerce Platforms and Shopping Cart Software for SEO

One of the most important features to look at when choosing a shopping cart platform is how SEO-friendly it is. There are benefits and drawbacks…

Google Search Rankings Dropping

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Google Rankings Dropped? How To Fix Your Keyword Drops & Organic Declines

Your search engine rankings have dropped, and you’re in shock. If you don’t rank organically on Google , people aren’t going to be able to…

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The Importance of Mobile Optimization

Businesses Need to Notice Mobile Growth Mobile optimization is no longer optional; it’s a necessity for any eCommerce business aiming to capture and retain the…

2025 SEO Trends

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2025 SEO Trends & Predictions To Help Best Optimize Your Website

Sitting here in a new year, it’s time to think about the 2025 SEO trends that’ll play the biggest role in the world of search…

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Understanding Search Intent To Improve Your SEO Campaign

Choosing a set of keywords to target is one of the first steps of an SEO campaign. More importantly, you need to understand the intent…