by Pat Fischer

SEO and digital marketing have always gone hand in hand, and for those of us who eat, breathe, and sleep SEO, this makes complete sense. After all, SEO is only valuable when the right markets are targeted. The basis of a solid SEO campaign begins with deciding which keywords you want a given website to […]

by Pat Fischer

Don’t Go Down This Road! In 2015, SEO is arguably more important than ever.  While Google works to make its algorithm more and more sophisticated, it has become increasingly difficult to earn rankings if you truly aren’t the best site to satisfy a given search query. So, what can you do to boost your rankings […]

by Pat Fischer

People often misunderstand the relationship between their Facebook advertising strategy and SEO (search engine optimization). This likely stems from a broader misunderstanding of the relationship between social media and SEO in general. It seems a great number of digital marketers spend too much time speculating how much social signals affect organic search, and not enough […]

by Pat Fischer

Rest In Peace, Geocities Welcome to Welcome Wednesday at the OuterBox blog! This week we are excited to catch up with Phil Champ, undisputed heavyweight cha our newest edition to the design team. Phil has revitalized the department with a fresh perspective and great enthusiasm. To make him an official part of the OuterBox family, […]

by Pat Fischer

If Taylor had it her way, this would be her entire Thanksgiving meal! Welcome to Welcome Wednesday at the OuterBox blog! This week we are excited to catch up with Taylor Martin, our newest SEM Specialist. Taylor just started in October, but has already blown away the OuterBox team with her attention to detail and […]

by Pat Fischer

Will anyone ever compete with the chiseled abs of the original cartoon Superman? Welcome (pun intended!) to another edition of Welcome Wednesday on the OuterBox blog. This week, we are chatting with Megan Kelly, our newly hired Traffic Coordinator. When she isn’t making sure that all of our client projects are running smoothly, she enjoys […]

by Pat Fischer

There are some things scarier than the blue screen of death! It’s Halloween, did you remember to dress up for work today? If you haven’t, don’t worry. We have created a list of 10 surefire ways to scare your webmaster – no scary Halloween costume required! We put these in order from least scary to […]

by Pat Fischer

Welcome to the latest edition of Welcome Wednesday on the OuterBox blog. This week I caught up with Ashley Schweigert, our newly hired Senior SEM Strategist. Ashley joins the OuterBox staff with years of experience in marketing and project management. In less than a month, Ashley has already provided our online marketing department with a […]

by Pat Fischer

Welcome to the latest addition of Welcome Wednesday on the OuterBox blog. This week I caught up with Justin Hoffman (he’s already heard whatever joke you’ve got brewing), our newly hired Online Marketing Intern. Justin attends Kent State University and will be graduating this winter. What are you studying at KSU? I am studying marketing! […]

by Pat Fischer

Welcome to the latest addition of Welcome Wednesday on the OuterBox blog. This week I caught up with Andrew Ash, our newly promoted SEM Specialist. As always, I got right down to brass tacks and asked the important questions. Andrew delivered with some great responses: What is your role at OuterBox? I am an SEM […]