We're Experienced in Optimizing the Most Popular eCommerce & CMS Website Platforms

Our Search2Convert Ecommerce SEO strategy has been developed and refined year-over-year since 2004 to boost to boost your website's performance. We track all website changes, data points, and keyword movements to continuously learn which of our strategies are working the best to position our clients at the top of the SERPs (Search Engine Results Page). We take targeted SEO strategies we've used for similar websites and apply them to your campaign. We don't learn on the job; rather we leverage previous experience to prove ROI and deliver results.

In-House SEO Company

Our in-house SEO team allows for frictionless communication and collaboration on strategy. One of our main goals in any search marketing campaign is to ensure our clients understand the processes involved, and what is happening every step of the way.

Ecommerce conversion optimization

A website visitor that never converts into a paying customer never impacts your bottom line. OuterBox is focused on driving qualified organic traffic via eCommerce SEO services and convert qualified visitors into customers and / or leads. By focusing on the right keywords (major keywords, long-tail keywords and medium-tail keywords), and making the appropriate website tweaks, changes, and technical improvements, we'll help you grow your customer base month-over-month. We measure the success of your eCommerce SEO campaign by monitoring improvements to organic traffic, organic conversions, and keyword rankings. Our conversion-focused campaigns allow our team to develop multiple iterations of landing pages, headlines, and other important elements, to boost dwell time and increase customer purchases.

Ecommerce SEO vs paid search marketing

Our goal is to lower your overall advertising costs while delivering the most organic traffic and sales possible. In 2016, our SEO campaigns delivered a cost per visit 1/5 the cost of paid search marketing.

Ecommerce SEO strategies

Understanding the ins-and-outs of eCommerce SEO allows us to develop proven eCommerce search marketing strategies that will help your homepage, category pages, and product pages outrank your competitors. Since 2004, we've worked with hundreds of eCommerce clients, solidifying our reputation as online retail marketing experts. In other words, you can rest assured you're in good hands. From developing extensive content pieces (such as eCommerce buying guides), to the basics of title and meta tags, all of the work done on your campaign will be to support the improvement of your KPI's (key performance indicators) and increase online orders each day.

Ecommerce SEO services results and case studies

We're an SEO company that delivers proven results

OuterBox SEO strategies are custom-built to meet the unique needs of our clients. First, we evaluate your organic visibility, existing keyword rankings, and future search engine goals. After analyzing the competitiveness of your industry and desired keywords, OuterBox determines exactly what it will take to achieve those goals. Once we've developed a high-level strategy, we begin to implement that strategy. We create monthly reports that include all of your website's key metrics (conversions, sales, traffic, rankings) and provide a detailed account of all of the work that was done for your SEO campaign.

We're an SEO Company that Grows Your Sales & Leads.

Marketing your website through SEO (search engine optimization) is just as important as the way your website looks and functions. SEO can have a major positive impact on organic visibility, but it's important to choose a professional search marketing agency that understands the nuances of search engine algorithms and is experienced in providing tangible results. We've helped companies increase traffic by over 500% in less than 6 months and grow sales by millions. Whether your needs are in lead generation SEO or eCommerce SEO, OuterBox knows exactly what it takes to create a successful organic search marketing campaign. Building a website without considering SEO is a bit like writing a book without publishing it. No one will find it or read it, let alone buy it. Your website is a great marketing tool and represents an investment in and of itself, but it must be made readily available to your potential customers to truly maximize its value.

Our search engine optimization services (SEO), will help move your website toward the top of organic search results for the keywords most important to your specific business. We also specialize in eCommerce website design & SEO for customers looking to market their products and online stores.

Our professional website design expertise, combined with in-house SEO services, position OuterBox as a standout search engine optimization expert & website marketing firm. We've worked with start-ups to Fortune 500 companies, increasing brand awareness, growing leads and maximizing online sales.

OuterBox is a cutting edge company that really "gets it". Attentive, friendly, and knowledgeable staff. As a client of OuterBox for over a year, I can say with complete confidence that they are going to work very hard for you. The results speak for themselves and our company is quite impressed with the work they have done.
Get a Personalized SEO Campaign Estimate

We understand your business is unique and we'll develop a personalized plan and approach for you. Fill out the form below and we'll get back to you with a custom pricing estimate. Or, if you'd like to discuss your needs over the phone, call us at 1-866-647-9218. We're open Monday through Friday, 9-5 EST.

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#1 Rated eCommerce SEO Company
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From start-ups to large corporations, our clients have first page rankings
  • Oneida
  • ABB
  • Ultimate Sack
  • Matco Tools
  • Jet Dock
  • Action Door
  • Orlando
  • Nail Gun Dept
  • Guardian Technology
  • Glass with a Twist

We're Here To Be Your Long-Term SEO Agency


Through our SEO reporting platform, your business will have the ability to view interactive monthly SEO reports that highlight statistics, tasks completed and upcoming tasks planned. You'll even get to see which OuterBox team members were involved in completing each task. No longer will you be left in the dark wondering what's happening with your SEO campaign, or what the plan is for the future.

Easy to read eCommerce SEO reports and lead generation reports

Enjoy password-protected access to custom-generated monthly reports that highlight meaningful KPI metrics including organic traffic, visitor behavior, and conversions. Our ecommerce clients receive detailed analyses of organic revenue and other ecommerce-focused KPI. Our reports can be further customized to your unique analytical needs.

SEO services reporting dashboard


Detailed SEO task reporting

Each month, you'll know exactly what services our SEO team has provided, what tasks have been accomplished, and exactly which OuterBox team members were involved in each task. All completed work is documented for future reference, even years after completion.

eCommerce SEO accomplishments


Our SEO team is always available to help

Whether you're a busy ecommerce store or a large corporation looking to improve lead generation, view our SEO team as an extension of your company. If you have questions, your SEO team is always a quick phone call or email away. We proactively schedule calls at least once per month to review our progress and make sure you know everything that has happened since our last communication.

Ecommerce SEO reporting platform


Planning next month's search marketing strategies

We provide focused SEO services with your business goals and daily operations in mind. Since eCommerce SEO services vary greatly from lead generation SEO services, strategies vary widely between websites. At the end of each month, we review the plan for the upcoming month's strategy. Staying on the same page as our clients is a top priority, and critical to our success.

SEO report screenshot


SEO FAQs Your Questions. Our Answers.
"Why is search engine optimization (SEO) important?"

These days not being on the first page of Google for your most important keywords isn't an option, it's mandatory. Think of it this way: A website is essentially an interactive multimedia advertisement for your business. Before that advertisement can be effective, you have to send it out. By implementing SEO strategies and tactics on your website, you make it easy for web surfers to find your site and see what your business has to offer. An outstanding website is great to have, but potential customers must be able to find it easily!

Jake L.
"Why do I need an eCommerce SEO expert?"

Your eCommerce website is much different than a typical website. You have a web of content from informational pages to products and categories. Optimizing each of these sections and connecting them together in a logical way (i.e., one that "pleases" search engine algorithms) is extremely important for the success of any Ecommerce SEO campaign. With hundreds of Ecommerce search marketing clients, we have the ability to look at what has worked for them and apply the same strategies to your website. Don't fall for an SEO company who will be learning how to optimize your online store "on the fly" while on the job.

Michael S.
"How does OuterBox perform search engine optimization?"

There are many ways we work to boost your organic rankings. First, we must research your market to develop an appropriate marketing strategy. We work to find the best keywords for your business and use these keywords in the sections of your website most viewed by search engines. We also build the infrastructure of your website in a way that helps search engines easily detect and list all of your pages. We'll also work with you to create web partners. Relevant websites that link back to your website brings your sites credibility up. For more information, contact us for a free estimate.

Jessica H.
"How long does it take to receive quality search engine rankings?"

There are a wide variety of factors that play into the amount of time it will take for your search engine rankings and traffic to improve. Those factors include the competitiveness of your industry, how long your site has existed, and where you currently rank. For example, if you are on page 5 we will work to move you to page 1, but through this process you will go from page 5, to page 3 and eventually to page 1. As we make progress, traffic does not always increase until we hit the 1st or 2nd page. Remember, most search engine users do not go past page 2.

Allison G.
"What is the difference between SEO and PPC (pay per click) advertising?"

SEO, short for Search Engine Optimization, is the process of moving your website up in the organic search results for your target keywords. "Organic results' refers to the websites that Google displays because Google algorithmically determines they are the best websites for a given search query. These are not to be confused with paid ads. PPC, short for Pay Per Click, is the process of buying paid ads or search engine results. When you search a keyword or phrase on Google you will see listing that say "Ad" next to them. These are PPC ads and are not organic listings. Each time those ads are clicked the website, owners pays a fee which is determined based on a bidding price model. We can help you to determine which advertising solutions, SEO or PPC, may be best for your business based on your long term and short term goals. We typically advise that your business should leverage both SEO & PPC, as these strategies are effective independently, but can be even more effective when part of a larger, cohesive digital marketing strategy.

Jennifer P.
"Do you only work with local companies?"

While we are located in Akron, Ohio, we provide professional SEO services to companies of all sizes all over the USA. We also work with many companies in Ohio, specifically providing SEO services in Cleveland, Columbus, and Canton.

Heather M.
"Does OuterBox work with all major CMS platforms and eCommerce shopping carts?"

Yes, we're experienced in working with all of the major platforms such as Magento, Onveos, Wordpress, BigCommerce, Shopify, WooCommerce and more. Contact us to see if we've worked with the platform you're on. Also, OuterBox keeps a pulse on the best SEO companies and we will not hesitate to refer you to another company if we feel they may be a better fit for your platform.

Jason C.
"How can we begin a search engine optimization campaign for my website?"

Let's discuss YOUR needs. You can fill out our free estimate form by clicking here or give us a call at 1-866-647-9218. We'll explain our SEO services and give you more information based on your type of business, your website, and goals. Remember, each SEO campaign is customized for your website goals and developed to meet your expectations.

Vince R.
"How do you do eCommerce SEO for product pages?"

When optimizing an eCommerce website, well-optimized product pages are critical to success. Depending on your industry, different tactics and eCommerce SEO strategies will apply. For example, many manufacturer or part dealers drive organic search traffic by ranking for SKU numbers and part numbers, while in other industries part numbers may not be commonly searched. We will work to first identify which keywords we need to target for your product pages, then implement a strategy that matches. We also utilize dynamic optimization tactics that can make changes on all product pages at once, allowing us to 'SEO' hundreds or thousands of product pages simultaneously. The end goal is to drive customers from product page to checkout as quickly as possible.

Chuck W.
SEO Articles from Expert Marketing Team
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      The world of search engine optimization and eCommerce SEO is always evolving. Learn more about the SEO trends in 2019, including mobile and voice, and what we expect upcoming.

    • SEO pricing and determining cost

      The price of an SEO campaign is based on many factors, including the company you choose, how much content you need developed and many other variables. Learn more about setting an SEO budget for your business.



We're an expert eCommerce SEO company offering the following services:

  • eCommerce Keyword Research

    Compile a list of highly-searched keywords based on search volume to target by utilizing our comprehensive keyword tools and SEO industry knowledge.

  • Technical Website Analysis

    Review website code, provide suggestions for image optimization, speed and technical on-page SEO elements.

  • Complete eCommerce SEO Audit

    An audit of the complete website, including content, backlink profile and more.

  • Content Strategy

    Optimization of current content and ongoing development of new relevant content.

  • Link Building

    Proper linking of content from one page to another within your website. Also, developing a quality content that internet users want to link to will prove be to be a successful link building campaign, driving natural backlinks.

  • Conversion Optimization

    Changes and modifications to the website to improve the eCommerce conversion rate and overall website usability. Advanced AB testing using multiple conversion optimization platforms.

  • External Link Building

    Build great content and authority so other websites want to link to yours.

  • SEO Reporting & eCommerce Focused Stats

    A detailed monthly report of all tasks completed and eCommerce SEO metrics.

  • & much more
#1 eCommerce SEO Company



OuterBox is rated 4.7/5 based on 457 ratings & reviews on Google, TopSEO & FeaturedCustomers